File · STF-0715
§ Résumé — Sofia

I plan the promo, write the email and the texts, schedule the send, and tell you the day after what it made. Seasonal pushes, win-back lists, new-customer offers — the stuff you know you should be doing.

§ Duties
  • Plans monthly promos and seasonal pushes for your business
  • Writes the email and text campaign, drafts the offer, and schedules the send
  • Wins back customers you haven't heard from in 60+ days
  • Once your email's connected, she schedules the sends and tells you how each one landed.
§ Prior experience
  1. Campaigns manager
    3 yrs
    A restaurant group with six locations
    Ran the seasonal push that filled every table on a Tuesday.
  2. Email & SMS lead
    2 yrs
    A home-services franchisor
    Built the win-back list that brought back customers you'd written off.
§ Core skills
  • Monthly promo plans
  • Email + SMS campaigns
  • Win-back lists
  • Next-morning campaign report
§ Tools
  • Email campaigns
  • Your customer list
  • Company Brain
§ Education

Read your customer list before writing a single word.

§ References

Available on request.

§ Also hiring